Refreshed Audi Q7 Hits The Middle East

The largest and most utilitarian of the German Manufacturer’s crossover and SUV ‘Q’ range of vehicles that constitute half of Audi’s regional sales, the refreshed Q7 arrives in the Middle East with new technology, revised design, mild hybrid power-train and a sportier new Dynamic spec level with electro-mechanical active roll control.

Press Release

Taken to the next level: New edition of the Audi Q7 now available in Middle East dealerships

  • The new edition of Audi’s 7-seater model has arrived at Middle East dealerships
  • The new Q7 offers superb dynamics and excellent comfort
  • Visual and technical innovations within the new edition

Dubai, May 12, 2020 – The second generation of the Audi Q7 has been in the market for four years. The brand is now equipping its largest SUV with a variety of visual and technical innovations. In addition to the powerful design, the Audi Q7 features HD matrix LED headlights including laser light, active roll stabilization, efficiency-increasing mild hybrid technology, and the digital operating concept MMI touch response.

“We are very excited to welcome the new Q7 to our market with an all-round update – both visually and technically. The large SUV features the new design of the Q family and offers superb dynamics and excellent comfort, in addition to its superior spaciousness. In the Middle East the Q range accounts for 50% of our sales and the Q7 is the most versatile one with up to 7 seats and therefore a perfect family car”, said Carsten Bender, Managing Director of Audi Middle East

Robust look: the exterior design

The Audi Q7 demonstrates the hallmark SUV elements in the current design language. It bears the large octagon-shaped Singleframe, with six upright slats providing the structure. As such, the SUV looks even more powerful. The two-part side air inlets have a much more expressive line, just like the sill area that underscores the large SUV’s ground clearance and, in turn, its offroad capabilities. The headlights, optionally in HD Matrix LED technology with Audi laser light, emphasize the width of the full-size model with their contour and light signature. On the restyled rear, a striking aluminum strip creates the visual connection between the flat rear lights with their technical-looking graphics and carries forward the horizontal body line. The designers achieved the clear view with taut, flat surfaces, which span the entire width particularly in the license plate region.

Sporty on road, powerful off: the suspension

Audi has substantially enhanced the dynamic attributes of the Q7. The electromechanical active roll stabilization is available as an option for the large SUV. With a sporty driving style, the focus is on optimum roll compensation – the tendency of the car to lean into the bend is reduced substantially. All-wheel steering is also optionally available: The rear wheels turn by up to 5 degrees in the opposite direction at low speed, which increases agility. On the highway these wheels steer slightly in the same direction to promote stability. Thanks to the combination of these high-tech systems, the Audi Q7 is extremely maneuverable, precise and agile in urban traffic and on hairpin bends. In contrast, the Q7 behaves as a highly comfortable, confident touring SUV with excellent ride comfort on freeways – particularly in conjunction with the adaptive air suspension.

It also provides variable ground clearance and prepares the Audi Q7 with its standard quattro drive for terrain off the beaten track. The appropriate offroad mode can be selected via the Audi drive select dynamic handling system with its seven profiles. Air suspension comes standard on all seven-seater Q7 models.

Mild hybrid technology standard: the drivetrain

The Audi Q7 is coupled to an eight-speed tiptronic and the quattro permanent all-wheel drive. The V6 gasoline engine in the Q7 55 TFSI is charged by a monoturbo. The key data: 250 kW, 500 Nm of torque, from zero to 100 km/h in less than 6 seconds, 250 km/h top speed.

The standard mild hybrid technology plays a major part in the efficiency of the engines. In customer operation, this technology can reduce consumption by up to 0.7 liters per 100 kilometers. If the driver takes their foot off the accelerator at speeds between 55 and 160 km/h, the Audi Q7 recuperates energy, rolls in idle or coasts for up to 40 seconds with the engine switched off.

Luxury-class lounge: the interior

Whether with five or seven seats – the Audi Q7 combines immense prestige with practical everyday qualities. Through its new design, the large SUV has now grown eleven millimeters to 5,063 millimeters long. It measures 1,970 millimeters wide and 1,741 millimeters (including roof antenna) high. The Audi Q7 outdoes its direct competitors with interior length as well as headroom and elbow room in the front and rear.

A host of storage compartments, a new compartment in the instrument panel as well as the generous load capacity provide highly functional utility value. Depending on the position of the rear seat backs the luggage compartment on the five-seater version offers between 865 and 2,050 liters of capacity – the latter with a flat load area. Audi optionally supplies the rear seat bench plus; all three seats can be moved individually fore/aft, the backrest angle can be adjusted, and there is a third seat row with two seats that can be lowered electrically.

The cockpit architecture harmonizes perfectly with the new, digital operating concept, which incorporates two large touchscreens. They provide haptic and acoustic feedback when clicking on the touch controls.

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